Luxury launches website VeryFirstTo and eminent jeweller Martin Jefferies of Jefferies of London are proud to announce the launch of The Diamond Memories Egg.

This unprecedented sparkling egg, covered in a myriad of diamonds, opens to reveal two gleaming elegant photo frames.

Set With 910 Brilliant Cut Diamonds

The magnificent sculpted egg crafted in 18 carat white gold is intricately set with 910 brilliant cut, flawless, D colour diamonds weighing approximately 60 carats. Opening this hinged objet d’art reveals a pair of 18 carat highly polished yellow gold picture frames encased in a matt finish surround.

Marcel Knobil, founder of VeryFirstTo, Superbrands and Cool BrandLeaders, says: “This Diamond Memories Egg is not just a beautiful ornament, but comes with a gold chain enabling it to be instantly turned into a spectacular scintillating locket – a truly striking piece of haute joaillerie.”

Third Generation Jeweller

There is no other item like The Diamond Memories Egg, its creation is thanks to the imagination, design talent and craftsmanship of Martin Jefferies, a British third generation jeweller who’s past work has included work for Fabergé and Asprey. The gold workmanship is undertaken by one of the UK’s foremost goldsmiths, whose skills have won him accolades at the prestigious Goldsmiths’ Craftsmanship & Design Awards and whose work includes gifts presented to Her Majesty Queen Elizabeth II. The piece demands 10 weeks of combined skills to complete.

About The Diamond Memories Egg

The Diamond Memories Egg is pavé set with the highest quality diamonds possible. It is crafted with intricate setting techniques and then highly polished assisting the exceptional light colour refracting properties of the diamonds, leading to a kaleidoscopic, twinkling, display of colour in a celebration of life.

Jewelry Inspired by the Symbolism of the Egg

Martin Jefferies says of the Egg “I conceived the idea of an egg presented in glorious fashion, because the egg is such a precious entity. It is the source of life. The design is a universal symbol representing life, togetherness, peace, love and so much more.”

The egg is an internationally renowned symbol of life and resurrection, throughout many cultures it represents fertility, beauty, light and even magic.

This remarkable piece is available to commission in totally bespoke form from VeryFirstTo at £215,000 ($268,380/ €248,250). Other options are also available including ruby and sapphire (POA).

About VeryFirstTo : is the world’s only website that enables individuals to be the first to know about, and have, the best of newly launching luxury products and experiences. It showcases the most desirable luxury items within technology, fashion, home, leisure, health & beauty and beyond; as well as the latest must attend venues, experiences and events. Individuals gain access to exclusive products, bespoke items and special pre-opening events. Brands featured include: Alexander McQueen; Apple; Bose; Paul Smith; Stella McCartney; Eve Lom and Tom Dixon. No item stays on the site beyond 59 days of release. VeryFirstTo is renowned for it’s Never Done Before experiences including: a 2 year £1m Holiday Visiting Every World Heritage Site; The World’s Most Extravagant Chocolate Easter Bunny; The World’s Most Glamorous Christmas Tree Star; World’s Most Famous Film Locations Trip; the first ever Bespoke Your Life Tour and The Ultimate Timothy Oulton Drinks Cabinet – containing the world’s finest drink and cigars and delivered with award-winning barman.

About Jefferies of London : Martin Jefferies has worked on large scale jewellery and object d’art exhibitions where he became inspired to design and produce his own work. After recommendations by the British Jewellery Association, he designed objet d’art for Asprey London and produced work for Fabergé. His work has sold to private collectors from around the world, Harrods and London’s prestigious Burlington Arcade.

EAT LOVE SAVOR® has, since 2010, been more than a virtual platform and print magazine. It is an affluent lifestyle foundation for all the tiers of wealth: from mid-level to core affluent, from high net worth, to ultra high net worth. This readership desires the most clarifying, yet nuanced information on luxury travel, cuisine, home décor, jewelry, and real estate. Within our pages, the reader finds content that identifies the Zeitgeist of the affluent human experience — travels that expand awareness, cuisine that underscores and heightens the perfectibility of taste, objets d’art that exude singularity, provenance and worth. In all these, we strive to seek the meanings beyond elite, elegant, and excellent. We seek the sublime, as we experience what is beyond the horizon, with a copy of EAT LOVE SAVOR® as our guide.

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