Known as “The Prince of Luxury” Noel Shu’s clientele includes billionaires, celebrities, and royal families. Shu brings expertise and panache through the finest wines, spirits, and jewelry of unparalleled quality. Recently, Shu launched a new wine Majestic Ruby under his company Un Joyau Majestueux which debut at the Oscars Celebrity Luxury Lounge prior to its national launch.

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